KURSPLAN
Detaljhandel, 9 högskolepoäng
Retailing, 9 credits
Kursplan för studenter vår 2019
Kurskod: TDHN18
Fastställd av: VD 2017-02-01
Reviderad av: Utbildningschef 2018-12-05
Gäller fr.o.m.: 2019-01-01
Version: 2
Utbildningsnivå: Grundnivå
Utbildningsområde: Tekniska området (95%) och samhällsvetenskapliga området (5%)
Ämnesgrupp: IE1
Fördjupning: G2F
Huvudområde: Industriell organisation och ekonomi

Lärandemål

After a successful course, the student shall

Kunskap och förståelse

- show familiarity with retailing and its role in an industrial and supply chain setting, as well as the future professional prospects
- demonstrate comprehension of the terminology, methods and models, and current research within retailing
- display knowledge of the design, planning and management of materials and information flows, with focus on retail supply chain management

Färdighet och förmåga

- demonstrate the ability to independently identify and gather information, formulate and critically analyze retailing-related problems
- demonstrate the ability to make critical interpretation of retailing-related information, as well as planning for and carrying out an analysis in a report

Värderingsförmåga och förhållningssätt

- demonstrate the ability to suggest and compare different alternatives for designing, planning and managing flows in retail supply chains while considering the consequences and risks associated with the alternatives
- demonstrate the ability to judge the sustainability aspects of retailing
- demonstrate the ability to apply an interdisciplinary approach and a systems perspective

Innehåll

The aim of this course is to provide knowledge of retailing from a supply chain management perspective. The course focuses on the overlap of logistics and marketing in supply chains, specifically on methods for planning and management of retailing.

The course includes the following elements:
- Principles of Retailing and e-Commerce
- Multi-Channel Distribution
- Customer Management
- Merchandise Management
- Location Analysis and Planning
- Logistics Fulfillment
- Sustainability

Undervisningsformer

Teaching comprises of lectures, case seminars and project work.

Undervisningen bedrivs på engelska.

Förkunskapskrav

Grundläggande behörighet samt genomgångna kurser på grundnivå 60 hp inklusive Introduktion till logistik och materialhantering, 9 hp (eller motsvarande kunskaper).

Examination och betyg

Kursen bedöms med betygen 5, 4, 3 eller Underkänd.

The final grade for the course is based on written examination and project work. The final grade will only be issued after satisfactory completion of all assessments.

Poängregistrering av examinationen för kursen sker enligt följande system:
ExaminationsmomentOmfattningBetyg
Skriftlig tentamen4 hp5/4/3/U
Projektarbete3 hp5/4/3/U
Seminarie1 hpU/G
Frågor1 hpU/G

Kurslitteratur

The literature list for the course will be provided one month before the course starts.

Levy, M., Weitz, B., and Grewal, D. (latest edition), Retailing Management, (currently 10th edition – International Edition), McGraw-Hill Education, NY USA, ISBN: 978-1-260-08467-4 (for the 2019 version).

For those interested in the online version of the book, a special link to the McGraw-Hill Connect portal will be provided in class.

Additional academic articles and further required and recommended readings will be communicated upon the start of the course.